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Posts Tagged ‘Discipline’

Sales Series: Performance Through Consistency


High performing sales professional that continually generate a steady stream of sales over a long period of time have perfected the art of consistency. These sales professionals have figured out what generates sales and have developed a habit around those tasks, consistently performing them day in and day out. You must be careful though because the definition of insanity is doing the same thing over and over again and expecting a different result. The bottom line is that you have to understand what it is that is going to generate those sales and create a consistent system and process around that.

I have a colleague that is always one of the top salesman in his company regardless of what is happening in the economy or around him. He has a very simple formula that he follows every single day without fail. He calls it the 5/5/5 formula; he writes 5 note cards, makes 5 calls to current/past clients, and makes 5 calls to prospective clients. This simple tasks only takes him one hour each day and he attributes over 80% of his business from it.

In short, high performing sales professionals find the tasks that consistently bring in the sale and then perform those tasks on a daily basis. They are focused on building and developing a consistent stream of new and returning clients. We’d love to hear about your approach to consistent sales results. Tell us what you do!

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